Questions
Everything people usually ask.
A short answer is better than a sales call for most things.
FAQ
The useful version.
How is AI used?
AI drafts copy, structure, site moves, blog posts, and LinkedIn content. Daniel directs every draft, and you approve before it goes live. AI handles volume; judgment stays human.
Who owns the website?
Domain and Google accounts are opened in your name. Site files and deliverables are yours when Launch is paid in full.
What does approval look like?
Everything arrives in one private thread. Telegram by default. Slack, email, Microsoft Teams, or Google Chat if that is already your workspace. Approve specific numbered items, edit a line, ask a question, or skip. Silence means skip.
Is this small-business website design or a marketing retainer?
Both, in two products. Launch Site is the website. Haus Steward is the monthly work after launch: search, site fixes, blog drafts, LinkedIn drafts. You approve every item in Telegram.
Do you guarantee rankings?
No. We build the foundation, ship approved changes, and report what Search Console and Analytics actually show. No “#1 in 30 days.”
Can I use my existing website?
Yes. If migration is not the bottleneck, Steward can work with your existing site as long as we have the access needed to make approved changes.
What happens after the first 90 days?
Launch + 90 includes the first three months of Steward. It continues at $279/mo after that, or you can move to Watch at $129/mo.
Do I have to use Telegram?
No. Telegram is the default because reports and drafts live in one thread. Slack, email, or SMS work if that is already how you run the business. Microsoft Teams or Google Chat if that is the company chat. SMS is a nudge, not the full report. We will not split one client across five apps.
Why not WhatsApp?
WhatsApp is a weak home for long reports and file-heavy drafts. Telegram, Slack, or email holds that work better. If WhatsApp is a hard requirement, say so on the start form and we will tell you if it is a fit.
What is outside scope?
Custom web apps, member portals, stores with more than 50 products, guaranteed rankings, and publishing without approval. We say so early.
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